Page 7 - GORE_WEAR_FALL_WINTER_2018_2019_Orderbook_ENGLISH_EN
P. 7
TOGETHER WE
#ALWAYS?EVOLVE
People are at the core of everything we do. From We work with athletes who have consistently challenged
fabric innovation to product design, we partner with themselves to push the boundaries of what was thought
professional athletes and dedicated cyclists and runners possible. It’s why Yoann Stuck from France is part of our
to develop functional apparel that sets new standards in team. Yoann transformed his life from a guy who didn’t
comfort and protection. know the distance of a marathon into a world-class trail
runner, and in the process discovered the extraordinary
Every GORE® product is the result of these collaborations. and unforgettable moments found in the outdoors.
The culmination of integral partnerships with world
leading athletes like Fabian Cancellara from Switzerland. When it comes to cutting-edge athletes, there’s not
A four-time world champion with two Olympic gold many who fit the definition more aptly than Simon
medals, Fabian’s relentless determination to progress Gegenheimer. World Cup Winner 2017, Simon is a
forged a prodigious career as one of the best racing professional mountain biker who epitomizes the
cyclists in the world. dedication required to succeed. His expertise, speed and
technical skill mean that every piece of equipment is put
Fabian brings decades of elite cycling experience and through its paces like no other. Together with his team,
world-class talent to our product development process. he gave great input to our C7 MTB line.
There’s a shared commitment to continuously improve
that exists within our products, in every detail and The photo and video production for the Fall/Winter ’18
through every prototype until we’ve reached the best we collection was an entirely new experience for Yoann,
can get. Then we keep going. Simon and Jamie. While normally enjoying their escapes
into the nature, they tested our new products under
Jamie Ramsay epitomizes this attitude. He is a British the full range of all harshest conditions: in the GORE®
endurance adventurer who travels the world seeking Biophysics Lab in Delaware/USA, where we can simulate
new environments to test his abilities and push his 95% of the world’s climate conditions. From heavy rain
boundaries. Over the last three years, he has solo to chilly -17°C – full trust in our apparel they handed
travelled over 22,000km in 24 different countries themselves in.
tackling deserts, mountains and jungles.
Together we always evolve.
GET INSPIRED /GoreWear
INSPIRATION.GOREWEAR.COM
(approx. activation january 2018)
